Rolls Royce or Refrigerator?
So luxury, whether one is creating it or experiencing it, comes from unexpected places. And, it’s not always the most expensive. During the winter, I stayed at a very, very nice hotel. The suite did not have a refrigerator. They wanted $25 per day to provide a fridge unless I had medicine that required refrigeration. In March, I stayed at a Hilton Garden Inn that provided a refrigerator at no cost. So the posh of the very nice hotel was not luxurious because I could not have cold milk in my room without ordering it and waiting 30 minutes for room service. Where’s the luxury? The very nice hotel is a famous, 5 star resort. Should I wish a ride to somewhere in town, they provide a chauffeur and a Rolls. But not a refrigerator. It’s always fun to ride in a Rolls, especially since I don’t keep one myself, but is the luxury experience complete?
In our homes, the luxury is often subtle, but carefully planned. Components like switches are placed where one would expect them to be, and we know, unlike other builders, that they are not design elements. They are servants, ready to serve, but otherwise in the background. Our hallways are wide so two people can pass in them. Our customers choose their own granite slabs, even when they order a basic, Group 1 stone. This is because, at Laurence, luxury is about attention to the details and the quality of the execution. It’s about the customer meeting with our designers to choose from a plethora of standard and upgraded features.
